Black mascara is makeup’s little black dress – it can be worn by everyone. 

Unlike other makeup, great looking mascara has little to do with colour and alot to do with application.

Follow these simple steps and transform your face instantly.  

Step 1. Curl your eyelashes with a lash curler. (optional)

Step 2. Tap the mascara in the palm of your hand to mix – never pump the mascara wand as this pushes air into the mascara tube causing the formula to dry out.

Step 3. Remove the wand and drag the excess off as you exit, less is more, you can always apply a second coat rather than one thick goopy coat.

Step 4. Starting at the base of the lashes wiggle the wand left to right in a zig zag motion at the base of lashes towards the tips. (It’s the mascara placed near the roots – not the tips – that gives the illusion of length)

Step 5. Pull the wand up and through lashes, wiggling as you go. This is key because it separates lashes giving the appearance of fuller longer lashes.

Step 6. During application a good trick is to keep your mouth slightly open as it stops you blinking so much during the application.

Step 7. Brush through with an old mascara brush or eyelash comb to remove any clumps. Allow a few minutes to dry before applying the second coat (if required).

Step 8. Optional: close one eye and place the wand on top of your lashes at the base and then pull the mascara wand through to the tip of your lashes. Repeat on other eye.

Step 9. Once dry you can apply a second coat if necessary.

Bright Idea: Instead of throwing out your old mascara wands thoroughly cleanse them, wash and dry them then use them for an eyebrow comb or eyelash brush. 

Works a treat to comb mascara clumps from your lashes. And that’s a lot cheaper than buying one!